Importantly, we have not merged, sold, acquired, or in any way changed our corporate shape or ownership. We have simply rebranded and, in doing so, repositioned our business to best reflect what we stand for, and who we are as an organisation.
‘Works for me’. This is our new positioning statement, or slogan, and we believe it aligns with our history of a ‘client first’ approach to everything we do. AMD has only been around for as long as it has because what we do ‘works’ for our clients. Our new logo is super contemporary, a little bit kaleidoscopic, and represents the many moving parts of both our business and the businesses and people we work for.